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There’s just something irresistible about Squishmallows. Like their name implies, they’re as soft and squishy as marshmallows, and just as sweet — but unlike actual marshmallows, kids can take them everywhere without making a sticky mess. Whether they’re being used as pillows for travel, cuddling companions for the couch, bedtime snuggle buddies, or just being played with like a regular stuffed animal, they’re super-plush and huggable … and we’re slightly obsessed.

Who can blame us for stanning our kids’ Squishmallows, though? Not only are they comfy to squeeze on, they’re adorable. Each one — and to date, there are over one thousand! — has its own unique look and back story. New characters are released regularly to update the squishy squad. And right now, there are some seriously cute new Squishmallows available at Target that we’re currently adding to our carts (especially the holiday ones — squeee!). You know, for our kids. … Right. Our kids!

Marsha the Peppermint Latte

This adorable “Marsha” peppermint latte Squishmallow is right on time for the holiday season. It has a peppermint bow and a friendly smile that your kids will love snuggling up with.

Kippie the German Shepherd

Swathed in pastel blue and green hues with a soft belly, Kippie the German Shepherd is 20″ of ready to hug goodness. But our favorite thing about him are those adorable perky ears!

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Blue Ice Cream Taco

Who doesn’t love ice cream and tacos? Snag this colorful character before it sells out. The Squishmallow wears ice cream scoops as a crown and stands 11′ tall.

Dohna Flipamallow Pink and Gray

Soft pink and 8″, Dohna the Flipamallow‘s bio says she “loves going to arcades and amusement parks!” And with a face that sweet, you can’t resist taking her on every adventure.

Dohna Flipamallow Pink and Gray 	$11.99   		Buy now

Rainbow Watercolor Printed Platypus

This 16″ Watercolor Printed Platypus has the sweetest nose that’s great for tons of nose kisses and cuddles.